LAUREN E. RODRIGUE COPYWRITER • EDITOR 

133 Hall Street #3, Brooklyn, 11205 • 917.603.7762 • lrodrigue88@gmail.com

https://lauren-rodrigue.squarespace.com 

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EXPERIENCE

Play Nice / New York, NY

Senior Copywriter, April 2016 - Present

Concept, write and assist with production of social media creative for Pepsico, the parent company of top global drink and snack brands including Pepsi, Lay's, Quaker and Sabra. Strategize tailored content for Facebook, Twitter, Instagram and Snapchat channels. Lead corporate voice evolution across social channels. Concept high-level campaigns for Pepsico's sustainability, STEM outreach, and workplace diversity efforts.

DigitasLbi / New York, NY

Copywriter, January 2015 - April 2016

Produced print and digital creative for Comcast Business Class and Time Inc. accounts. Worked closely with art directors to concept direct mail, email, banner, microsite and social media campaigns. Concepted high-level campaigns including the Comcast Business No-Glitch Switch rebrand to the Comcast Business Enterprise Solutions launch, along with social media activations for the launch of this year's People Magazine World's Most Beautiful issue.

Ergo Interactive / New York, NY

Copywriter, September 2013 - Dec 2014

Formerly Boombox, Inc. Produced digital, print and video campaigns for American Express Travel, American Express Bank of Canada, and American Express Small Merchant accounts. Worked closely with art directors to concept email, interactive, banner, video and direct mail campaigns, present to clients, address feedback on tight deadlines and ready creative for production. Assisted Creative Directors with pitching and spec work.

Janine Just, Inc. / New York, NY

Freelance Copywriter, January 2012 - September 2013

Produce print and digital marketing copy, plus press releases, client blog posts, email blasts and pitches for a range of accounts in the tech, lifestyle and fashion industries.

Upsilon Ventures / New York, NY

Copywriter, September 2011- September 2013                                                               

Produced marketing copy for print, digital and on-site environmental signage for Citi Pond, Celsius and The Holiday Shops at Bryant Park. Wrote and maintained website content and social media posts. Assisted with event production, RFP writing and video production / light editing.

MTV Networks / New York, NY

Freelance Web Editor, January 2011 - January 2012

Edited daily blog posts for MTV.com’s men’s, TV, and pop culture verticals.

The Daily Free Press / Boston, MA

Executive Editor, January 2010-January 2011

Managed all verticals at Boston’s fourth-largest circulating newspaper, covering university, city and regional news. Made final edits on weekly features, daily articles and website posts. Assigned and pitched stories, assisted writers, designed page layouts and assisted Editor-in-Chief and Managing Editor.

SKILLS 

Proficient in Mac and PC. Specific skills include Office, AtTask, Photoshop, DonorPerfect, CMS, light video editing, AP Style. Great at puns. 

EDUCATION 

Boston University College of Communication                                                                  Boston, MA

Bachelor of Science in Journalism                                                                                  May, 2011, Cum Laude