Peloton is a popular boutique fitness brand that exists in two symbiotic worlds: In its NYC studio, where locals come for classes, and virtually, live-streamed into the homes of thousands via screens attached to their proprietary bikes. The Peloton website strives to stitch both of those worlds together into one bold community.

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Peloton classes are irresistible both at home and in the studio, thanks to the energy of its unique, worldwide-streaming audience. These marketing emails, sharing the brand's curated playlists and top-notch instructors, entice riders to the saddle. 

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